Please note that all content, including images and text, is copyright protected property of Captive Spirit. No copies may be made of this content without express written permsission from Captive Spirit.
What is Equine Commercial Portraiture & Action Photography?
Designed to get the compelling yet revealing images a breeder, stallion owner, trainer or other equine professional needs to market their products and services in print ads, brochures or online. Your custom session will highlight the critical aspects of your horse or equine business in a compelling way to help draw clients to you through strong, captivating and distinctive images. Those critical points can include: conformation, expression, athletic development & ability, temperament, facilities and services. Photos can strictly follow the tradition of the discipline/breed or we can push the envelope on tradition and go for a dramatic "artsy" feel. I am well experienced to shoot these types of action: dressage, jumping, free jumping, driving, in hand and any of the rail type movement specific to the breed you own including gaited horses. Our pre-shoot planning session will ensure your custom session meets your goals.
Why would I want to have Commercial Portraits & Action Photos taken?
The most obvious reason - ADVERTISING. It makes the world go around and YOU NEED GREAT IMAGES to draw attention to your product whether that product is equine reproduction, stock sales or training services. We live in a visual world and an image that stands out will get noticed. What doesn't get noticed are images that look like all the rest. Advertising is multi-billion dollar business that works either for you or against you which is why you need the best images possible.
Okay, so you can advertise in magazines but what else might you want to use these photos for?
Your brochures, sales flyers, premium/prize list/program advertising, your web site, online ads and directories. Signature display prints for your farm or barn or at shows boosts the brand as well.
TIP: photo print products like color glossy postcards, greeting cards & business cards are tools you can use to create a memorable branded image of your business. Use them for every business correspondence, appointments, etc.. I can provide these products or you may find your own supplier. One example: clients order 1000 postcards leaving the back blank. Later, they can jot personal notes on the blanks as needed AND run batches of 100 blanks through their ink jet announcing their latest promotion or open house or even to send as holiday greetings or party invitations. This is just one way to make a memorable impression for your brand by leaving your customer with a beautiful image that will likely be posted on their bulletin board, refrigerator, etc..
Great photos can be used so many ways and every use helps you create and reinforce a strong visual image of your business in the minds of the recipients who are your customers and potential customers. Building a strongly compelling & memorable Advertising Image is key to elevating the scope of your business. Captive Spirit can help you build your business by providing outstanding images for your advertising efforts and print and web products that help promote your business.
And of course, you can still use these images for your personal enjoyment: to hang on your wall, put on your desk, carry in a brag book, give as gifts to all your relatives & friends (if you're in the shots!) trainer, etc.. And you will always have beautiful photos that truly show the spirit of your horse which you will cherish long after he is no longer with you.
What is included & how much does it cost?
Options vary depending on your needs. Please contact Captive Spirit for more information.
Can I customize this package?
Yes, a basic session includes plenty of head shots/body shots to provide a lot of choice for advertising needs. If more than this is desired, additional exposures can be added for action, temperament, personality or even to cover another horse. After a full session is done focused on head/body/conformation, a you may opt for additional shooting time to get action or liberty shots which are effective to show what a horse really looks like when moving. Some stallion owners/breeders choose to do a session on progeny available on site so that they can also use those photos to show what their clients might expect from a breeding. Others like to highlight the temperament by showing the stallion calmly interacting with people or showing their spirited side. We will do as much as we can in the allotted session time based on your needs and you can opt for more time if you need it.
Important Points about this Session:
LICENSING: Images are licensed to the stallion/farm owner/trainer for use in print and online ads. Advertising rights are not transferrable to future owners.
ADDITIONAL EXPENSES: For many sessions, there will be no additional expenses but in all cases, additional expenses such as model fees, handlers, props, stylists, location fees, etc.. are billed to the client. Staging fees required to hire models, stylists or to book locations or rent props, etc. and additional hours on location over those shown in the packages are billed at $100/hr. Travel fees are .65/mile beyond 50 miles round trip from Scottsdale AZ if driven plus lodging/airfare/associated costs if out of state.
GOODWILL DEPOSIT and PAYMENT: A deposit of $350 will be required to hold your appointment and is nonrefundable if you cancel for any reason other than one upon which we mutually agree such as inclement weather, health problems, emergencies, etc.. The balance for the session is due and payable at the time of the session.
PRINTS & OTHER PRODUCTS/SERVICES: Quantity pricing at reduced rates is available for enlargements you might need for your promotional campaign. Also available: high quality 4 color glossy promo materials such as postcards, greeting cards, brochures, etc.. Art quality prints made on watercolor paper, art papers or even canvas are available and in sizes limited mostly by your imagination. Art effects and custom Spirit Montages are other one-of-a-kind art options available to you. Digital retouching, Ad Design and other business services are also available - see the ORDER page for details.